Hoodia Believe? The Truth About the Hottest Fatburner on the MarketBy - Jayson
Kroner
Unless you've
made your home in some remote cave off the coast of a nameless third world
island, you've probably heard a thing or two about dietary supplements. Who
hasn't? Between the television, radio and magazines, it's literally impossible
to escape their influence in today's fat-fearing society.
Origins Of Weight Loss Products
What's difficult, however, is putting a finger on exactly where and when they
took origin. While conventional vitamins and dietary supplement have been
available to the public for decades, determining the origin of weight loss
products is a much taller order.
Disco era products such as Dexatrim? and Slim Fast? were among the
pioneers. By using mild OTC chemicals that provided a stimulant like effect,
would-be dieters were finally able to find the motivation they needed to keep
their scales from tipping at frightening speeds.
But today's dieter is different. They're smarter, technologically savvy and
armed with 150 television stations teeming with infomercials, designer drugs,
and anorexic spokes-models. And yes, we have, in some regards, become victims of
information overload.
Still, no one with a mind and a bulging gut can ignore the fact that they
exist.
Cost
Of Trying To Lose Weight
And it seems to be working. In 2003, consumers spent approximately 4.2
billion dollars trying to lose weight. This is ironic, because stock of nearly
every major fast food chain, save a few, saw skyrocketing profits. At the end of
the day, it is the same schizophrenic pattern of eater's remorse that
continually blurs the gap between bulging waistlines and a powerful urge to look
great at the beach.
Make no mistake - there are a lot of choices out there. So many in fact, it
has become next to impossible to determine which of the hundreds to choose. But
among the sea of weight loss supplements, one is making a lot of waves these
days.
Hoodia
Is Making Waves
Last November, CBS' 60 Minutes took a trip to Africa to investigate rumors
about a remarkably powerful appetite suppressing plant with a remarkably
peculiar name - Hoodia. How they learned of it is inconsequential, but what
remains important is that they learned of it. Because when it comes to
willpower, Hoodia is no joke.
Prepare yourself - the day of Hoodia has dawned.
What
Is Hoodia?
Hoodia Gordonii is a small perennial cactus-like plant native to various
regions of Africa, and a member of the Asclepiadaceae botanical family. Its use
dates back centuries, and can be attributed to the indigenous San tribes. And
long before we we're amassed in Jane Fonda, Richard Simmons and Weight Watchers,
the San tribe was feeding on this small cactus-like shrub. Their intentions,
however, were much more innocent.
Legend has it; the San tribes consumed Hoodia in order to endure their
hunting expeditions. Lasting weeks and months at a time, it was crucial that
they could avoid succumbing to the caloric challenges that plagued their
competition, so to speak. Think about it.
This is Africa we're talking about with blazing heat and the constant threat
of attack. Mile after barefoot mile of hiking across treacherous terrain filled
with animals that could care less about managing hunger.
Let
The Research Begin
Based on the experience of the San, coupled by Hoodia's rich composition
of steroidal glycosides, antioxidants, fiber and other organic materials, it didn't take
long for Hoodia to raise the eyebrows of many health professionals and
researchers.
And why not? It has been estimated that one out of every three Americans is
obese. This is not a statistic. This is an epidemic.
Fast forwarding, Hoodia eventually found its way into the laboratory.
But despite science's ongoing quest to determine why Hoodia seems to alter
the way that people stare at large plates of food, there's certainly no shortage
of people taking full and absolute responsibility for it.
Some of the earliest companies responsible for introducing Hoodia to the
public have been battling for the right to market it exclusively. They've gone
as far as to say that only "theirs" works, and that competing brands are selling
inferior products. Don't believe it.
There are 16 species of the Hoodia plant. Of those, one in particular has
shown increasing promise - Hoodia Gordonii. It's relatively inexpensive, has no
apparent side effects and won't keep you up all night shaking under the
sheets.
Conclusion
Reaching your dietary objectives requires many things. Among them,
discipline, willpower and mastering the lost art of moderation are essential.
Hoodia Gordonii, especially the Hoodia provided by respected, GMP, science based
manufacturers just might be able to help you take better control over how you
eat.
It makes you wonder what else the San's been holding out on.
Posted 5/8/06
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